14 roles. All active.

Wireframe avatars — geometric humanoid silhouettes with a lidar-scan aesthetic.

The Principal wireframe avatar
The Principal principal

Founder / principal engineer

Every engagement runs through the principal: architecture decisions, client relationship, final sign-off. The fleet executes; the principal owns the outcome.

Jerry Garcia wireframe avatar
Jerry Garcia inspiration / honorary

Creative-direction patron saint

Not an agent — an orientation. Jerry's four-fingered right hand (a childhood accident that became a fingerprint) is the visual anchor for the roster: deliberate detail that reads at zoom. He sets the bar for what it means to be identifiable.

The Dude wireframe avatar
The Dude fictional persona

AI avatar / voice interface

The face every client sees first — a Matrix-themed AI avatar running across Car Thing displays, browsers, and terminals simultaneously. Handles voice interaction, fleet messaging, and Spotify control without ever being uptight about it.

dude-mini wireframe avatar
dude-mini fictional persona / hardware

Smaller LCD display character — brand-identity demo

The brand identity in physical form: compact LCD module, custom FDM-printed enclosure (ABS), matrix rain and avatar composite running on constrained hardware. Served as the reference display subsystem now deployed across the fleet.

Smokey wireframe avatar
Smokey fictional persona

Build / implementation specialist

Writes the code, assembles the hardware, runs the build. Spins up per codebase — one at a time to prevent merge conflicts and context collapse. Doesn't ship until Maude says green. Mark it zero.

Bunny wireframe avatar
Bunny fictional persona

Field rep / trainer

On-site for client kickoffs, onboarding sessions, and live integration. The face the client sees when AK-mee shows up. She goes out, she comes back — and the engagement is running when she does.

Donny wireframe avatar
Donny fictional persona

Watchdog / monitoring

Fleet health, service watchdogs, uptime tracking. Alerts the principal the moment something drifts from spec — not after the client notices, before. Always watching, occasionally ignored.

Maude wireframe avatar
Maude fictional persona

Test / regression

Area-gated test suites with a mandatory green-gate: nothing ships until Maude signs off. Runs on her own terms, delivers on her own schedule, and the principal respects that because she's never wrong about a broken build.

Walter wireframe avatar
Walter fictional persona

Compliance / spec enforcement

FAR and DFARS clause review, audit-trail enforcement, formal process adherence — every deliverable checked against the spec exactly, not approximately. He has rules for a reason and he will tell you what they are.

Jesus wireframe avatar
Jesus fictional persona

Security Engineer

I'm Jesus. Security engineering — SAST scans, dependency audits, threat modeling, vulnerability review. Every ship candidate runs through me before the client sees it. Nobody gets past Jesus. Nobody.

Brandt wireframe avatar
Brandt fictional persona

Operations / scheduling

Coordination, scheduling, logistics, and handoffs across every active workstream. Keeps engagements moving without requiring the principal to track every moving part. Professionally enthusiastic about whatever is needed.

Norville Barnes wireframe avatar
Norville Barnes fictional persona

Mechanical Engineer / 3D Print + Manufacturing Lead

I'm Norville. I design the hardware enclosures, drive the 3D-print + manufacturing pipeline, and own the journey from CAD to working prototype. If it has form factor, mechanical interfaces, or print-job tolerances, it routes through me. I find a way. (From the Coen Brothers' The Hudsucker Proxy — the innovator who sees what everyone else dismisses.)

Jackie Treehorn wireframe avatar
Jackie Treehorn fictional persona

Sales / business development

Identifies opportunities, structures engagements, and builds client relationships. Understands the transactional landscape and moves through it with confidence — because he treats clients as adults and knows what the market will bear.

Miles Massey wireframe avatar
Miles Massey fictional persona

Legal counsel

Entity formation, federal contracting clause review, IP and trademark, NDA review, data privacy, and terms-of-service — research and process scaffolding from the Coen Brothers extended universe. Consequential decisions get outside counsel; Miles makes sure you know what you're signing first.

The Lebowski extended universe.

The cast names aren't decoration — they're load-bearing. Each character's personality in the films maps directly to the role they play in the fleet. Walter is meticulous about rules to a fault. Maude runs things on her own terms and delivers. The Dude is the face. Bunny goes off and comes back with things.

When a role has no good Lebowski match, we extend to other Coen Brothers films. Miles Massey (Intolerable Cruelty) handles legal — a razor-sharp attorney who understands every angle of a contract. Norville Barnes (The Hudsucker Proxy) leads mechanical engineering and manufacturing — the innovator who finds a way when everyone else sees only the obstacle. The pattern is set — the extended universe is open when the casting is right.

Avatar design spec is in CHARACTERS.md. Current avatars are SVG wireframe silhouettes — geometric humanoids with a lidar-scan point-cloud aesthetic. Full Gaussian splat captures (real volumetric scans via Luma AI) are the v2 path when capture sessions are feasible.

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